Virool snags $12 million for its video advertising managing tool

Native video advertising startup Virool announced today that it sealed a $12 million investment led by Menlo Ventures, Thomvest Ventures, and Yahoo Japan.

The new funding, Virool said, will be used to “further accelerate its presence in the global advertising market.”

Virool’s marketing tool allows users to manage, design, and monitor their video advertising campaigns.

Flint Capital and 500 Startups also participated in the latest investment, which adds up to at least $18.6 million raised by Virool since its seed round in 2013.

More information:

There are over a million videos being uploaded to YouTube every day and 95% of them get less than 1,000 views. No matter how funny, appealing or viral your video is, it’s not going to go viral unless enough people discover that video… read more »

New! Track Virool’s Landscape to stay on top of the industry in 3 minutes a day. Understand the entire ecosystem, monitor innovation, and track deal flows. Learn more.

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée. Les champs obligatoires sont indiqués avec *