An apology has been issued from one of our most trusted brands for not doing the job they have advertised on ALL of their products.

Ronseal has been a household name for the last 21 years, and it’s slogan – « does exactly what it says on the tin » – has been one of the most comforting phrases for anybody who has ever needed to varnish their shed.*

But now, things have gotten a little tough for Ronseal and have been forced to issue an apology to it’s customers.

The paint company have issued this apology using their YouTube channel with the following message.

« Our world famous strapline ‘does exactly what it says on the tin’, has recently been scrutinised across social networks, because our products don’t always come in a ‘tin’.

« So we’ve decided to change it. Here’s an apology from our Marketing Director, on behalf of everyone at Ronseal. »

« We’ve let you down… » says Marketing Director, Martin Jones.

« So now it’s time we changed our famous strapline.

« Ronseal Fencelife: Now does exactly what it says on the rotund 203.48mm x 189.12mm vacuum moulded white polypropylene copolymer 5 litre labelled bucket« 

Somehow, we don’t see this catching on!

* Yes, we do get that this is a spoof, but there is an air of reality about it.