The Washington Post, Education Week and Outside Television Tap Verse for Interactive Video Solutions

NEW YORK, Sept. 8, 2016 /PRNewswire/ — In only dual months given a association debuted a interactive video player, Verse has been intent with filmmakers, reporters and marketers to yield non-linear observation practice during a fragment of a cost and time compared with normal solutions. Building on a successful debut, new partners, including The Washington Post, Education Week and Outside Television all launched new work on a Verse platform.

« We are vehement to work with implausible publishers that share a passion in formulating authentic, soulful stories, » pronounced Antonio Bolfo, co-founder and CEO, Verse. « As a group of storytellers, we are ceaselessly desirous and energized by a artistic ideas people are means to govern on regulating Verse. We demeanour brazen to building on this movement as we assistance to renovate a possibilities of video. »

Last week, The Washington Post  denounced an interactive video, « The Decided, » exploring a unsettled feelings of 6 American electorate as a presidential choosing nears. The interactive video was combined regulating Verse’s Pathfinder apparatus to build a « choose-your-own-adventure » character account permitting viewers to confirm how a knowledge unfolds.

Amid inhabitant courtesy on issues confronting a LBGT community, Education Week, in partnership with PBS NewsHour, created an intimate, interactive demeanour during one school’s tour to accommodate a needs of transgender students. Education Week used a Verse platform’s singular features, including an interactive QA to tell a story of parents, students and educators doing all they can to navigate a conditions with caring and sensitivity.

Outside Television also tapped Verse for a launch of an interactive video series, « Beyond Adventure, » a story of extreme contestant Rex Pemberton’s death-defying goal to allege a expansion of tellurian flight. The series, presented by Jeep, follows Pemberton’s adventures in a skies above California and Mexico as he straps on a jet-powered wing to soar to new heights. Verse’s apartment of multimedia collection enables users to try a backstory, excavate into a technology, accommodate a team, and see a preview of what comes next.

Verse’s easy-to-use actor requires no coding, small to no training and singular technical understanding. Verse is embeddable, shareable and works anywhere – from iOS and Android to desktops and tablets. Work constructed on Verse has already won a horde of awards in 2016, including a Webby Award for Best Use of Interactive Video in Online Film Video and honest mentions from Pictures of a Year International and Photo District News. Engagement rates for some of these pieces have exceeded 70 percent, with audiences examination 50 percent or some-more of a whole piece, regardless of length.

A giveaway chronicle of Verse lets storytellers emanate and share their work immediately, while a veteran solution, VersePro, adds functionality such as modernized analytics and cue insurance for stories. VersePro licenses start during only $29.99 per month. Custom and enterprise-level solutions are also accessible for vast organizations with formidable needs.

For some-more information on Verse, or to see a demo of how a resolution works, greatfully visit:

About Verse
Verse is an interactive video actor that combines video and photography into interactive elements to tell rich, constrained stories. By lenient filmmakers, reporters and marketers with a ability to create, tell and investigate how their stories rivet their audiences, Verse is environment a new customary in interactive video storytelling. Headquartered in New York, Verse works with some of a world’s heading brands, including Grey, Newsweek, The New Yorker, San Francisco Chronicle and The North Face. For some-more information, go to or follow us on Twitter, Facebook or LinkedIn.

Media Contact:
Finn Partners for Verse
Erica McDonald, 646-202-9784

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