The Bancorp Adopts Pitney Bowes’ Interactive Video Technology as Educational Resource

STAMFORD, Conn.–(BUSINESS WIRE)–Pitney Bowes (NYSE:PBI), a global technology company that provides
innovative products and solutions to power commerce, today announced
that financial services and technology company The
Bancorp
will use Pitney Bowes’ EngageOne Video interactive video
solution as a unique educational resource for customers in the company’s
Institutional Banking practice.

The Bancorp’s Institutional Banking practice specializes in applying the
company’s private-label banking solutions to the needs of wealth
management financial intermediaries, enabling them to extend their
service offerings, deepen client relationships, and retain and grow
Assets Under Management (AUM). The company recently enhanced its
Securities-Backed Line of Credit (SBLOC) and wanted a seamless and
informative launch of the enhanced offering.

The Bancorp selected Pitney Bowes EngageOne Video software to create two
personalized and interactive educational experiences to present
information about SBLOC to its customers in the Institutional Banking
practice.

“Pitney Bowes is thrilled to work with The Bancorp to deploy our
EngageOne Video capabilities,” says Dave Schwartz, Vice President,
Pitney Bowes. “The EngageOne Video content that we’re actively
developing with the Institutional Banking team will undoubtedly have an
enormous positive impact on The Bancorp’s ability to deliver customized,
cost and time-efficient product and service information to a wealth of
advisors and clients they serve.”

According to Jeff Hazelwood, FVP, Solutions Manager with The Bancorp’s
Institutional Banking team, “As an innovator in financial services and
technology, we are excited to be working alongside the innovators at
Pitney Bowes, who are helping us to deploy the EngageOne Video solution.
The Bancorp endeavors to identify and integrate cutting-edge technology
as a means of delivering truly superior client experience and we are
confident that this tool will help us do just that.”

In deploying EngageOne Video, The Bancorp aims to provide additional
sales support, deliver consistent, high-quality education, capture
qualifying information and other business intelligence, automate the
process of collecting and deploying information within existing legacy
environments, and increase outreach and market awareness.

About Pitney Bowes

Pitney Bowes is a global technology company offering innovative products
and solutions that enable commerce in the areas of customer information
management, location intelligence, customer engagement, shipping and
mailing, and global ecommerce. More than 1.5 million clients in
approximately 100 countries around the world rely on products, solutions
and services from Pitney Bowes. For additional information, visit Pitney
Bowes at www.pb.com.

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