(EMAILWIRE.COM, August 2, 2015) Houston, TX — The purpose of content marketing is to attract, engage and keep prospective clients. Businesses must create content to provide practical solutions to problems the customer is facing – be it for business-to-business or for business-to-consumer purposes. Content, whether it is in audio, infographics, text or video, must be relevant, engaging, and most importantly informative.

To help marketers, EmailWire, the global newswire with multi-media press release distribution services presents « Content Marketing: 11 Steps to Engage, Entertain, and Inform: » http://groupweb.tradepub.com/free/w_nl2423/?p=w_nl2423.

This publication provides step by step how to keep audience engaged, entertained, and informed with content.

According to the authors of the guide, “great content isn’t just about producing a well written piece. It’s about addressing your audience’s relevant pain points and showing that you understand their needs.”

The guide helps business owners, marketers or marketing departers:
– Create an effective content strategy
– Focus on the key elements that comprise of attention grabbing content
– Make your content impactful with some key writing tips

To get a complementary guide, go to http://groupweb.tradepub.com/free/w_nl2423/prgm.cgi.

About EmailWire.Com
EmailWire.Com (http://www.emailwire.com) is a global newswire with press release distribution services for small and medium size companies, public and private corporations and organizations. Public and Investor Relations firms also use EmailWire to publish and distribute news releases for their respective clients. For more information, go to http://www.emailwire.com/publications/unlimited_press_release_distribution.php.

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