BOSTON–(BUSINESS WIRE)–Brightcove, Inc. (NASDAQ: BCOV), a leading global provider of cloud
services for video, today announced that it has been named a leader in
The Forrester Wave™: Online Video Platforms (OVPs) for Sales And
Marketing, Q4 2016. According to the rigorous evaluation of OVPs for
sales and marketing professionals, Brightcove received the highest
scores in both strategy and market presence, with Forrester stating in
the report that « Brightcove’s vision and enterprise track record
solidify it as one of the market leaders ». Brightcove received the
highest scores possible in 22 criteria, including Syndication and
Distribution features, Custom Video Channel/Portal, User Generated
Content, Sales Enablement Workflows, and Product Vision.
“Brightcove pioneered the industry with the belief that one day video
would be as ubiquitous as text on the web. Today, we are loved by
thousands of the world’s most innovative companies, who are helping us
invent the future of digital experiences,” said David Mendels, CEO,
Brightcove. “We believe that every organization in the world will use
video to market, sell and communicate and Brightcove is uniquely suited
in both vision and scale to lead this transformation.”
Forrester’s 39-criteria evaluated nine OVP companies in the sales and
marketing market. Forrester’s evaluation finds that “Brightcove is the
best fit for companies with sophisticated video marketing needs that
extend beyond simply storing and serving video content.”
One of the solutions Forrester evaluated was Brightcove Video Marketing
Suite (VMS). Brightcove VMS is an all-in-one solution for brands and
enterprises to leverage the power of video to build awareness, grow
leads, drive engagement and conversion, and earn customer loyalty.
Brightcove VMS is built on top of the award-winning Brightcove Video
Cloud, the company’s complete video hosting and publishing platform. It
incorporates key capabilities for sales, marketing and support teams,
including:
-
Brightcove Gallery, a template-driven portal for creating powerful and
engaging video experiences, -
Brightcove Audience, which connects video analytics with leading
Marketing Automation Platforms to drive ROI, and -
Brightcove Live, a leading solution for streaming high-quality live
video.
The Forrester Wave: OVPs for Sales Marketing, Q4 2016 is available to
Forrester clients or for purchase on Forrester’s
website. A complimentary copy can be downloaded
here.
About Brightcove
Brightcove Inc. (NASDAQ:BCOV) is the
leading global provider of powerful cloud solutions for delivering and
monetizing video across connected devices. The company offers a full
suite of products and services that reduce the cost and complexity
associated with publishing, distributing, measuring and monetizing video
across devices. Brightcove has nearly 5,000 customers in over 70
countries that rely on the company’s cloud solutions to successfully
publish high-quality video experiences to audiences everywhere. To learn
more, visit www.brightcove.com.
This press release may include forward-looking statements regarding
anticipated objectives, growth and/or expected product and service
developments or enhancements. Such forward-looking statements may be
identified by the use of the following words (among others): « believes, »
« expects, » « may, » « will, » « plan, » « should » or « anticipates, » or
comparable words and their negatives. These forward-looking statements
are not guarantees but are subject to risks and uncertainties that could
cause actual results to differ materially from the expectations
contained in these statements. For a discussion of such risks and
uncertainties, see « Risk Factors » in the Company’s filings with the
Securities and Exchange Commission, including its most recent annual
report on Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the event
of changing circumstances or otherwise, and such statements are current
only as of the date they are made.